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DCG AI PLATFORM

Personalization AI

Design and orchestrate intelligent, automated and personalized customer journeys across web, app, marketing and service.

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What success looks like

Outcome targets

The value we design for from day one—paired with measurement that proves it.

Unify real-time context

Identity resolution, preferences, and behavioral signals stitched into a single profile so every channel reacts instantly.

Decisioning that adapts

Next-best actions driven by propensity and guardrails, coordinated across web, app, paid media, and service.

Experimentation by default

Holdouts, variant testing, and attribution built in so you can prove lift and iterate without manual analysis.

Composable capabilities

What we build and run together

Pre-built components plus your stack. We wire in the data, guardrails, and human workflows that make AI reliable.

Customer understanding
  • Unified profiles with consent, identity, and preferences
  • Propensity scoring, segments, and intent detection
  • Event cataloging with business-friendly definitions
Journey & content orchestration
  • Real-time decisioning and next-best action API
  • Dynamic content blocks personalized by context
  • Triggered service-to-sales plays with channel handoff
Measurement & governance
  • Experiment design, holdouts, and automated readouts
  • Guardrails for frequency, eligibility, and fairness
  • Privacy, consent, and data quality monitoring
Launch patterns

Examples we can stand up first to prove value, then scale with your teams.

  • Abandonment rescue and win-back journeys across web, email, and app
  • Personalized onboarding that adapts to product usage signals
  • Service-to-sales playbooks that respect consent and intent
  • Content and offer recommendations tuned to real-time behavior
Operating model & enablement

How we keep the platform safe, transparent, and easy for teams to extend.

  • Composable architecture: CDP, decisioning, and channel adapters you can swap in and out
  • Ops rituals: weekly growth standups with fresh experiment readouts
  • Safety: consent-aware targeting, eligibility rules, and approval workflows for new plays
  • Change: enablement for marketers, product teams, and service leaders to launch without engineering tickets

Signals we instrument

Activation and onboarding completionConversion by segment and channelRepeat purchase / feature adoptionOffer frequency and fatigue thresholds

Ready to plan the first 6 weeks?

Let’s roadmap, then launch an evidence-backed pilot.

We co-deliver with your teams, leave behind the runbooks, and stay long enough to make sure the value sticks.

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